The window to sell an agency is shrinking, and founders who wait three years may find a very different market waiting for them. Private equity won't touch a solopreneur or a 10 to 15 person agency, yet consolidation is reshaping the industry level by level, driven by AI, burned-out founders and a wave of retiring owners.
In this episode, we sit down with Steve Guberman, founder of Agency Outsight and a former agency owner who went through his own exit, to break down what is actually happening in agency M&A right now, what buyers look for before they say yes, and why he urges founders who want out to move in 18 months instead of three years.
You will learn:
-Why private equity skips solopreneur and 10 to 15 person agencies, and who buys them instead
-The factors buyers weigh, from owner dependency and client concentration to systems, profitability and niche
-Why client relationships and business development are the hardest things to get off a founder's plate
-How a small acqui-hire can take business development off your plate before you sell
-Why clean books and a realistic view of multiples matter before you go to market
Did we really just identify a top candidate that quickly and after a 30-minute call!? Sorry, this is counter to everything I've experienced from a traditional hiring process

Tanner H.,
Founder and President Headway Marketing
No complicated onboarding. No rebuilding your agency from scratch. We integrate into what you already have.
157,000+
Hours reclaimed by agency owners
10,600+
Projects managed
25%
Refer their agency friends
472
happy clients ...and counting
Client Account Management for your Agency
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Sarah De Haas

tiffany mollOy

taylor mcmaster
Why you’re still stuck in client management (even if you’ve tried to fix it before)
What it would take to fully step out—without things falling apart
How we handle the day-to-day without your clients even noticing the switch
Whether this makes sense for your agency—or if you’re better off doing something else
That time back in my day has allowed me to focus on the business and elevating our systems, reaching out to new clients, finding new clients, optimizing how we want our business to run long term.

Miranda Calatrello
Chief Buzz Officer Calatrello Creatives
We talk to agency owners every day.
These are questions we usually hear.
We provide a dedicated Client Account Manager who handles day-to-day client communication, project coordination, and account oversight, so you can focus on growing your agency instead of managing clients.
This is designed for agency owners who are overwhelmed with client management, experiencing growth bottlenecks, or want to remove themselves from day-to-day operations without sacrificing client experience.
We eliminate the operational bottleneck of client communication and account management, freeing up your time, improving client retention, and creating more scalable systems inside your agency.
We handle hiring, training, management, and retention for you. Instead of spending months recruiting and onboarding, you get a fully trained Client Account Manager who’s ready to integrate into your agency.
See how we can help your agency
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